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Search Results for: brand love

Results: 0-3 of 3

Brand Orientation and WOM: Mediating Roles of Brand Love

Journal:Journal of Management Sciences (JMS), 2020, Volume 7, Issue No 1

Author(s):

Keyword(s): WOM, brand love, brand satisfaction, brand experience and brand image.

Does the Choice of Brand Positioning Strategy Matter in the Creation of Brand Love? The Mediating Role of Brand Positioning Effectiveness

Journal:The Lahore Journal of Business, Volume 8, Issue No 1

Author(s):

Keyword(s): Brand positioning strategy, brand positioning effectiveness, brand love, high street retail and Pakistan.

Does the Choice of Brand Positioning Strategy Matter in the Creation of Brand Love? The Mediating Role of Brand Positioning Effectiveness

Journal:The Lahore Journal of Business, 2019, Volume 8, Issue No 2

Author(s): Saad Shahid

Keyword(s): Brand positioning strategy, brand positioning effectiveness, brand love, high street retail and Pakistan

Results: 0-3 of 3

Category

SOCIAL AND CULTURAL STUDIES
ENGINEERING AND TECHNOLOGY

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2015 or earlier
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